CES2024, AI, and Procurement
140,000 tech enthusiasts from all over the world joined together in Vegas for CES2024.
Feels like every single one said “AI”. It’s like a gold rush; everyone mining use cases, rapidly creating wealth like Nvidia, but also rapidly solving problems for people, companies, industries, nations, and the world.
AI is the ultimate platform of platforms; it’s accelerating software such as large language models (“LLM”) models are automating away copywriting, coding, design, etc… it’s accelerating hardware such as IoT sensors are measuring & optimizing performance of vehicles, fleets, lawn mowers, pool cleaners, barbecues, ovens, cocktail makers, limbs, organs, TV pixels, etc… and it’s enabling the only means of governing the turbocharged software and hardware.
The innovation in these technical creations is only matched by the innovation in the brilliant hearts & minds of their creators. This is the genius that not only finds applications of hardware & software, but also beyond such as the ride share areas of spaces like hotels in Vegas or the exhibitor experiences in the Convention Center and Venetian Expo that convey the potential needed to enable the buy-in from press, distributors, and partners for full commercialization because it sadly doesn’t count if the tree fell in a forest and no one is around to hear it. Vegas goes Big, trying to match the Big Innovation.
Innovators use a variety of tactics to breakthrough, to be heard at CES. There is product design, booth design, creative design, feature & benefit messaging, and timing which becomes the context of meaningful conversations with the “right” people before, during, and after CES. Founders are the conductors of this innovative symphony. They’re not your “typical” artists; but make no mistake, they’re artists.
Naasive takes great pride and even greater responsibility in serving this community. We build foundations for profitable growth specifically in reducing expenses via procurement negotiations.
This foundation can be the difference between enduring layoffs & bankruptcy and reaching growth milestones & funding rounds. We are craftsmen. We are artists. And we’re part of your team. Together, we take work personally.
